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Prentice Hall
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Documents disponibles chez cet éditeur (34)

ouvrage
- XL Library La Rochelle
Solomon, M.R.. (2012). Consumer behavior. (10th ed.). [S.l.] : Prentice Hall.
ouvrageDoing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entir[...]
- XL Library La Rochelle
- XL Library Tours
Saunders, M., Lewis, P. (2012). Doing research in business & management : An essential guide to planning your project. [S.l.] : Prentice Hall.
ouvrageIncludes acetate (transparencies) pages. Includes index. "International edition"--Cover.
- XL Library La Rochelle
Horngren, C.T.., Harrison, W., Oliver, S. (2012). Financial & managerial accounting. (3rd ed.). [S.l.] : Prentice Hall.
ouvrageIn Financial Markets and Institutions, Mishkin and Eakins provide a unifying framework that uses core principles to organize your thinking, then examine the models as real-world scenarios from a practitioner's perspective. This Global Edition[...]
- XL Library Tours
Mishkin, F., Eakins, S.G.. (2012). Financial markets and institutions. (7th ed.). [S.l.] : Prentice Hall.
ouvrageHow to Get into the Top MBA Programs provides a complete overview of what the top schools look for, with a step-by-step guide to the entire application process with in-depth advice from admissions directors from colleges across the country. Th[...]
- XL Library Tours
Montauk, R. (2012). How to get into the top MBA programs. [S.l.] : Prentice Hall.
ouvrageFor Principles of Management courses. The basics of management—and beyond. Students often assume the role of a manager is no different than that of a traditional “boss”—someone who hires/fires, doles out raises/promotions, and tells emplo[...]
- XL Library La Rochelle
Gomez-mejia, L.R.., Balkin, D.B.. (2012). Management. [S.l.] : Prentice Hall.
ouvrage
- XL Library La Rochelle
Atrill, P., Mclaney, E. (2011). Accounting and finance for non-specialists. (6è éd.). [S.l.] : Prentice Hall.
ouvrage
- XL Library La Rochelle
Berk, J.B.., Demarzo, P.M.. (2011). Corporate finance. (2nd ed.). [S.l.] : Prentice Hall.
ouvrageMost of the significant inventions of the past two centuries have not come from flashes of inspiration but from collaborative endeavours. This book argues that innovation is a management process that continues to be at the forefront of economi[...]
- XL Library La Rochelle
- XL Library Tours
Trott, P. (2011). Innovation management and new product development. (5è éd.). [S.l.] : Prentice Hall.
ouvrageNow in its fourth edition, Research Methods for Leisure and Tourism has become the ultimate reference text for both students enrolled in undergraduate and postgraduate degrees and practising managers. This book combines comprehensive coverage[...]
- XL Library La Rochelle
Veal, A.J. (2011). Research methods for leisure and tourism : a practical guide. (4th ed.). [S.l.] : Prentice Hall.
ouvrageStarting your own business can be a daunting task especially during a recession. However, media coverage suggests that the credit crunch could also provide the ideal opportunity for budding entrepreneurs to start their own business. Indeed, wh[...]
- XL Library La Rochelle
Williams, S. (2010). Business Start Up 2010 : The only annually updated guide for entrepreneurs. [S.l.] : Prentice Hall.
ouvrageValue Negotiation: How to Finally Get the Win-Win Right examines the complicated world of negotiation and provides a simple and practical approach in helping negotiators learn how to consistently deliver the highest possible value at the lowest[...]
- XL Library La Rochelle
Falcão, H. (2010). Value negotiation : how to finally get the win-win right /. [S.l.] : Prentice Hall.
ouvrageIncludes card insert: My accounting lab : the power of practice ; student access kit. Previous ed.: 2005.
- XL Library La Rochelle
Black, G. (2009). Introduction to accounting and finance. (2nd ed.). [S.l.] : Prentice Hall.
ouvrageMarketing Across Cultures offers a different approach to global marketing, based on the recognition of diversity in world markets and on local consumer knowledge and marketing practices. The text adopts a cultural approach to international mark[...]
- XL Library La Rochelle
Usunier, J.C., Lee, J.A. (2009). Marketing across cultures. (5th edition). [S.l.] : Prentice Hall.
ouvrageThe American edition of Marketing Management is the world's leading marketing text because its content and organization consistently reflect changes in marketing theory and practice . This new European Edition of Marketing Management has been in[...]
- XL Library La Rochelle
- XL Library Tours
Kotler, P., Keller, K.L. (2009). Marketing management : first european edition. [S.l.] : Prentice Hall.
ouvrage
- XL Library La Rochelle
Innes, J. (2009). The CV book : your definitive guide to writing the perfect CV /. [S.l.] : Prentice Hall.
ouvrageThe sixth edition of this sucessful text introduces the basic principles and underlying concepts of accounting and finance. It adopts a practical yet non-technical approach, making it deal for students who are new to accounting terminology. D[...]
- XL Library La Rochelle
- XL Library Tours
Atrill, P., Mclaney, E. (2008). Accounting and finance for non-specialists. (6è éd.). [S.l.] : Prentice Hall.
ouvrageCAS
- XL Library La Rochelle
Keller, K.L. (2008). Best practice cases in branding : Lessons from the World's strongest brands. (3ème éd.). Upper saddle : Pearson.
ouvrageThe international landscape of the world economy changes with each edition of Exchange Rates and International Finance. None more so, however, than with publication of the fifth edition at a time when the world is moving away from dollar and Eur[...]
- XL Library La Rochelle
Copeland, L. (2008). Exchange rates and international finance. (Fifth edition). [S.l.] : Prentice Hall.
ouvrage1, Management and cost accounting fundamentals 2, Accounting information for decision making 3, Planning and budgetary control systems 4, Management control systems and performance issues 5, Quality, time and the strategic managment of costs
- XL Library Tours
Bhimani, A., Horngren, C.T.., Datar, S.M.. (2008). Management and cost accounting. (4e édition). [S.l.] : Prentice Hall.
ouvrage
- XL Library Tours
Bhimani, A., Horngren, C.T.., Datar, S.M.., Dai, N.T. (2008). Supplement. Management and cost accounting : with selected answers. (4e édition). [S.l.] : Prentice Hall.
ouvrageThe aim of this text is to make the intriguing subject of economics more accessible and relevant to those studying the subject as part of a business-related degree. The book covers all of the major principles of economics but its focus throug[...]
- XL Library La Rochelle
Sloman, J., Hinde, K. (2007). Economics for business. (Fourth edition.). [S.l.] : Prentice Hall.
ouvrageFor a traditional Introductory to Financial Accounting course where the accounting cycle is introduced early and the focus of the course blends aspects of both "user" and "preparer" approaches. Chapter 1 - The Link Between Business and Accoun[...]
- XL Library Tours
Reimers, J.L.. (2007). Financial accounting. [S.l.] : Prentice Hall.
ouvrage
- XL Library La Rochelle
Shoemaker, S., Lewis, R.C.., Yesawich, P.C.. (2007). Marketing leadership in hospitality and tourism. New : Pearson.
document multimédia
- XL Library La Rochelle
Shoemaker, S., Lewis, R.C.., Yesawich, P.C.. (2007). Marketing leadership in hospitality and tourism (CDROM D'accompagnement). New : Pearson.