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ouvrage"Famous for inventing 'The 4 P's of Marketing' Professor Phil Kotler's textbooks have trained generations of marketers in the basics of this challenging discipline. In Marketing 5.0 he explains the greatest problem facing marketers today how to [...]
- XL Library Paris
- XL Library La Rochelle
ouvrageRecent years have seen dramatic changes to the events industry. The influence of social media and global communications technology, increased focus on environmental sustainably and social responsibility, and changes to the economic and cultural [...]
- XL Library La Rochelle
ouvrageThe Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth offers practical guidance for teams and organizations who are serious about success in the modern economy. With so much riding on in[...]
- XL Library La Rochelle
ouvrageIncreasing demand for more specialized courses and programme increases the need for universities to differentiate their educational offer and portfolio. Increasing the course portfolio combined with small student populations at the same time e[...]
- XL Library Tours
- XL Library Orléans
