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Routledge
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- XL Library La Rochelle
Evans, A. (2019). Managing Cyber risk. London, : Routledge.ouvrage
- XL Library La Rochelle
Kimmel, A.J.. (2018). Psychological foundations of marketing : the keys to consumer behavior. (2nd edition). London, : Routledge.ouvrage
- XL Library La Rochelle
Smit, B., Melissen, F. (2018). Sustainable customer experience design : Co-creating experiences in events, tourism and hospitality. London, : Routledge.ouvrageNow in a fully revised and updated third edition, Event Management in Sport, Recreation and Tourism provides a comprehensive theoretical and practical framework for planning and managing events. Focusing on the role of event managers and their d[...]
- XL Library La Rochelle
Mallen, C., Adams, P., Mallen, C., Adams, L.J. (2017). Event management in sport, recreation and tourism : Theoretical and practical dimensions. (3rd edition). London, : Routledge.ouvrageUnderstanding consumer behaviour is crucial in the marketing of hospitality and tourism products, allowing organizations to understand the needs, motivations and behavioural attitudes of their present and potential customers. With the growth of[...]
- XL Library La Rochelle
Dixit, S.K. (2017). The Routledge handbook of consumer behaviour in hospitality and tourism. London, : Routledge.ouvrageThe third edition of European Business is published at a time of turbulence in Europe. This uncertainty puts Europe's unique business environment at risk. Key features of the new edition include: assessments of how individual member st[...]
- XL Library La Rochelle
Johnson, D., Turner, C. (2016). European business. (Third Edition). London, : Routledge.ouvrageUnderstanding Social Entrepreneurship is the leading textbook that provides students with a comprehensive overview of the field. It brings the mindset, principles, strategies, tools and techniques of entrepreneurship into the social sector to pr[...]
- XL Library La Rochelle
Kickul, J., Lyons, T.S.. (2016). Understanding social entrepreneurship : The relentless pursuit of mission in an ever changing world. London, : Routledge.ouvrageDeriving from a special issue on "China Watching" (Journal of China Tourism Research), this book presents the readers with a collection of seven independent research reports that adopt cross-cultural communication and cultural studies approaches[...]
- XL Library La Rochelle
Xiao, H., Li, M. (2015). China Tourism : Cross-cultural Studies. London, : Routledge.ouvrageDespite its recent popularity in literature, theory, and practice, Corporate Social Responsibility (CSR) remains a vague concept that struggles to define itself beyond the confines of corporate philanthropy or sustainability. In some circles, it[...]
- XL Library La Rochelle
Amaeshi, K., Nnodim, P., Osuji, O., Osuji, O. (2015). Corporate social responsibility, entrepreneurship, and innovation. London, : Routledge.ouvrage"This new and expanded edition builds upon the first edition's powerful multi-perspective approach and breath of coverage. A truly comprehensive introduction to sustainable development, it is designed specifically to allow access to the topic fr[...]
- XL Library La Rochelle
Blewitt, J. (2015). Understanding sustainable development. (Second edition.). London, : Routledge.ouvrageDorothy FOX Mary Beth Gouthro Yeganeh Morakabati John Brackstone | London, England : Routledge | 2014"Events Management is a rapidly expanding discipline with growing student numbers however currently there are no specifically focused Research Methods texts available to serve this growing cohort. Fulfilling the need for a relevant book which re[...]
- XL Library La Rochelle
Fox, D., Gouthro, M.B., Morakabati, Y., Brackstone, J. (2014). Doing events research : from theory to practice /. London, : Routledge.ouvrageWhile economy or budget hotels have been popular in western countries since the end of the Second World War, they have only emerged as a sector in their own right in China since the mid-1990s. Indeed, as a new service industry sector, economy ho[...]
- XL Library La Rochelle
Songshan, S.H., Xuhua, M.S. (2014). Economy Hotels in China : A glocalised innovative hospitality sector. London, : Routledge.ouvrageCities and regions around the world increasingly capitalize on a series of events aimed at optimizing their reach and outcomes. How then can a series of different events be developed and harnessed? What are the conditions and the means by which[...]
- XL Library La Rochelle
Ziakas, V. (2014). Event portfolio planning and management : a holistic approach /. London, : Routledge.ouvrageHealth, Tourism and Hospitality: Spas, Wellness and Medical Travel, 2nd Edition takes an in-depth and comprehensive look at the growing health, wellness and medical tourism sectors in a global context. The book analyses the history and developme[...]
- XL Library La Rochelle
Smith, M., Puczko, L. (2014). Health tourism and hospitality : Spas, wellness and medical travel. (2?eme ?edition.). London, : Routledge.ouvrageIndex: pages 248-254
- XL Library La Rochelle
Weeden, C., Boluk, K. (2014). Managing ethical consumption in tourism. London, : Routledge.