ouvrage
International management : Managing across borders and Cultures
International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide.
| Mention d'édition : | Sixth edition |
| Editeur : | New Jersey : Pearson, 2008 |
| Importance : | 492 p. |
| ISBN/ISSN/EAN : | 978-0-13-606019-2 |
| Langues: | Anglais |
| Mots clés : | MANAGEMENT INTERCULTUREL |
| Note de contenu : |
I. THE GLOBAL MANAGER'S ENVIRONMENT.
1. Assessing the Environment—Political, Economic, Legal, Technological. 2. Managing Interdependence: Social Responsibility and Ethics. Aung Sein: An Entrepreneur in Myanmar (Burma). Treating AIDS: A Global Ethical Dilemma in 2002 Footwear International (Setting: Indonesia). II. THE CULTURAL CONTEXT OF GLOBAL MANAGEMENT. 3. Understanding the Role of Culture. 4. Communicating Across Cultures. 5. Cross-Cultural Negotiation and Decision-Making. TelSys International: A Marriage of Two Cultures (Case and Negotiation Simulation) (Setting: Malaysia). Guanxi in Jeopardy: Joint Venture Negotiations in China Moto: Coming to America (from Japan). III. FORMULATING AND IMPLEMENTING STRATEGY FOR INTERNATIONAL AND GLOBAL OPERATIONS. 6. Formulating Strategy. 7. Global Alliances and Strategy Implementation. 8. Organizing Structure and Control Systems. Softbank Corp.: Internet and Web-Related Acquisitions, Market Expansion and Global Strategy in 2001/2002 (Setting: Japan). DaimlerChrysler AG: The Making of a New Transnational Corporation (Setting: Germany/U.S.). Reorganization at AB Telecom (Setting: Canada). Nouvelles Frontieres in 2000: The Internet Challenge (Setting: France). Whirlpool Corporation's Global Strategy (2000). IV. GLOBAL HUMAN RESOURCES MANAGEMENT. 9. Staffing and Training for Global Operations. 10. Developing a Global Management Cadre. 11. Motivating and Leading. West Indies Yacht Club Resort: When Cultures Collide. A First-Time Expatriate's Experience in a Joint Venture in China. South African Breweries Group. Maywood Inc.: Establishing a Regional Branch Office in Singapore. |
Exemplaires (1)
| Code-barres | Cote | Support | Localisation | Section | Disponibilité |
|---|---|---|---|---|---|
| 00161000193862 | 111.84 DER | Ouvrage | XL Library La Rochelle | Management | Disponible |
