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Doing research in business & management : An essential guide to planning your project
Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The book is written for students on undergraduate and postgraduate degree programmes in business, management or related disciplines.
| Editeur : | Prentice Hall, 2012 |
| Importance : | 232 p. |
| ISBN/ISSN/EAN : | 978-0-273-72641-8 |
| Langues: | Anglais |
| Mots clés : | METHODOLOGIE RECHERCHE |
| Note de contenu : |
1- Choosing your research topic
2- Reviewing the literature 3- Managing the research project 4- Using secondary data 5- Choosing your research design 6- Collecting data 7- Analysis data 8-Writing and presenting the research proposal |
| Publication enseignant Excelia : | Non |
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| 00161000265504 | 151.95 SAU | Ouvrage | XL Library La Rochelle | Production-Logistique | Disponible |
| 00161000330134 | 222.13 SAU | Ouvrage | XL Library Tours | Production-Logistique | Disponible |
