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A social strategy : how we profit from social media

Mikolaj Jan Piskorski

Almost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use. Practically overnight, social media seems indispe[...]

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Piskorski, M.J. A social strategy : how we profit from social media.

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